Our Solutions

Screening

Market Landscaping

Choice Modeling

Optimize your product innovation pipeline and communication through Early Idea Screening, Concept Testing, Claims and Name Testing.

Choice Modeling

Market Landscaping

Choice Modeling

Determine the most desired consumer features and decision hierarchies though consumer choice exercises that allow for direct feedback and derived optimization to bring to light what consumers want.

Market Landscaping

Discover where your products and brands stand vs. competition through the eyes of consumers as well as white space opportunities. Understand what consumer segments exist and where they reside within the landscape.

About Us

Jason Walker- Owner

20+ year marketing research veteran having served in management positions at the top marketing research firms in the world. Portfolio of clients served include top companies in the CPG, automotive, restaurant, telecommunications, pharmaceutical, financial, travel and entertainment industries.

Specialized expertise in marketing, brand positioning, competitive assessment, and marketing mix elements. Expert in concept and strategy development with proven skills in developing brand and marketing programs that amplify awareness and promote sustainable growth. Superior ability to assess market and competitor environments as well as recommend strategies to capture leading position.